Sales – the lifeblood of business, but the thing that makes most Spa CEOs shrink back for fear of being too salesy, slimy, pushy, insert any other cringe-inducing adjective here.
Even if you’ve forced yourself to bite the bullet with selling and muscle through it, I promise sales conversations don’t need to be something you fear or white-knuckle your way through.
I want you to have a total reframe on what it means to sell, and here to guide you through it is my guest, and a beloved member of Team Addo, Eugene Vassilas.
Eugene is a Sales Trainer and Growth Consultant who helps overthinking Spa CEOs shift into confident leaders who approach sales strategy through empathetic communication, and if you’ve ever had the pleasure of having a call with him through our Team Addo channels, you know how he embodies this practice of sales as service.
Tune in as we discuss:
– Detaching yourself from the outcome of sales conversations and how to view sales as a form of service through empathy and empathetic listening
– Developing your sales mindset and tangible practices for how to show up for a sales call
– Approaching sales conversations with an evidence-based strategy, which allows you to dig deeper with your client or potential client
– The importance of personal self-care practices and boundary-holding for successful sales conversations as well as tips for overcoming the fear of sales calls, leading sales conversations when a client asks for “everything,” and getting clear on goals and intentions through selling
References Mentioned in Episode #390: Developing Your Sales Mindset with Eugene Vassilas
- Learn more about Eugene’s approach to sales and company growth and check out his book via his website
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Want to learn more about how Addo Aesthetics can help you? Book a call today.
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EPISODE TRANSCRIPT