We’re 400 episodes into the Spa Marketing Made Easy podcast journey, and we couldn’t imagine a better way to celebrate and kick off the next 100-episode run (500 here we come!) than with a sit-down with our return guest, Daniel Lang, Co-Founder and CEO of Mangomint.

Over the past couple of years, we’ve had the privilege of not just partnering with Mangomint, but also witnessing their remarkable evolution.

From their humble beginnings to now creating some of the most advanced software for salons and spas, it’s been an inspiring journey. Join us as we delve into Mangomint’s latest feature, their renewed mission, and how they can help your spa significantly increase its profit margin.

In this episode, we discuss: 

• All the exciting details of Mangomint’s newest feature debut, “Flows”
• How to use “Flows” within your spa’s marketing to craft customized messaging for your existing clientele and potential customers
• How Mangomint is shifting their mission to focus on helping salons and spas become more profitable in their operations
• Why profit is paramount in your business and how growth is not always the goal
• Mangomint’s future feature rollouts and what to expect when making the switch to Mangomint as your spa’s all-around software solution

To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers,

join the free Spa Marketing Made Easy Podcast community 

References Mentioned in Episode #400: Creating Spa Profit & Flow with Daniel Lang, CEO of Mangomint

• Learn more about Mangomint and sign up for their free 30-day trial where you can migrate your data and get the full Mangomint experience 
• Connect with Mangomint on TikTok, YouTube, and LinkedIn
• Listen to previous episodes of the Spa Marketing Made Easy podcast with Mangomint as our guests, including: Episode #302: Increasing Your Spa’s Efficiency with Mangomint Co-Founder & CEO, Daniel Lang, Episode #322: Mastering Memberships with Mangomint’s Marchelle McKeirnan, and Episode #342: Learn the Latest Mangomint Updates with Co-Founder & CEO, Daniel Lang 

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Many aestheticians start as solos, and with time and business growth, a natural next step is shifting out of a solo suite and into a storefront. In that shift, there are countless things to consider and decisions to make. Still, unless you have some element of previous personal experience in scaling a business space, it’s all too easy to make the storefront transition without thinking of all the longer-term considerations that will impact future business growth, not for lack of strategic thinking, but simply because you don’t know what you don’t know.

Joining me on the mic to shine a light on the common pitfalls to avoid and the key considerations and answers to arm yourself with when exploring making the shift is Team Addo coach Sara Sykes Moore. As a Spa CEO, Sara has navigated this road and brings a wealth of insight to the table in this stage of your spa business growth journey.

In this episode, we discuss: 

• Key considerations to make before you decide to leap your solo spa or solo suite space to a storefront in a retail area or office suite
• Areas that are up for negotiation when finding the storefront location that will fit you and your future growth
• Important expense considerations to build into your budget when making the switch from solo to storefront
• Why you need to get crystal clear on the client experience you’re aiming to create

To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/399.

Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here.

EPISODE TRANSCRIPT

“Building a business and life you love” has been integral to the Addo Aesthetics mission statement since day one.

Part of how building a business and life you love manifests is that when it comes to taking vacation time, it’s not an attempt to escape the trappings of life and work.

Instead, it’s an enrichment, a time to reflect, reinvest in yourself, and pour back into your cup in a different environment so you return to life and work with a fresh perspective and a renewed sense of purpose.

If you’re not at that place yet, don’t fret; this is why we work to build systems-based businesses so that vacation time doesn’t feel like an escape or even an impossibility.

In this episode, I’m sharing some of my biggest takeaways from time spent disconnected this summer and how you can take a “vacation” (no plane ticket required) to reflect and make big moves in your life and business, too.

In this episode, I go over: 

• How I define “vacation” in the context of taking time away from your business and why I believe it’s a critical activity for Spa CEOs
• What vacation time allows us to do as the leader and visionary of our businesses
• Four of my key takeaways and top lessons from taking a month-long vacation in Europe this summer
• Insights gleaned from my time on vacation why they’re my North Star in building a business that supports a life that I love and how you can do that, too

To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers, click here to join the free Spa Marketing Made Easy Podcast community.

EPISODE TRANSCRIPT

Your sales are going great, and you’re expecting one of your spa’s highest revenue months yet, but when it comes time to do your monthly bookkeeping, what you brought in seems to have flown out the door just as fast. Does that feel familiar? 

Whether it’s constantly feeling like you’re in a state of catch-up with your business finances, or you honestly don’t know where all the money is going — Team Addo coach Nicole Cooley and I are here to break down all your cash flow woes so you can start seeing exactly where your money is going and manage it to flow where you want, when you want. 

If you ever feel like trying to manage your business’ finances is a rollercoaster ride, we’re going to shine a light on our biggest tips and top tool, YNAB (short for You Need a Budget), to smooth out the bumps so your cash flow can actually be in, well, flow! 

In this episode, we discuss: 

• How getting a hold of your spa’s cash flow allows you to pay yourself more and find opportunities for your business to absorb expenses that can be tax deductible 
• Why you need to look at managing cash flow as a marathon, not a sprint, and how we use YNAB (You Need a Budget) as a tool to help demystify where money is going and flowing
• An overview of the Profit First enveloping system, how we tailor it to spas and tips for how to gradually shift your cash flow percentages 
• Understanding the big picture of your business’s financial health and how profit, savings, and taxes put the puzzle together 

References Mentioned in Episode #394: Managing Your Spa’s Cash Flow with YNAB with Nicole Cooley

• Sign up for a free trial of YNAB (You Need a Budget) 
• Download our Finance Month freebie, Profit First Calculator
• Listen to the previous episodes of our Finance Month series, “Episode 392 – Strategically Lowering Your Spa’s Expenses with Nicole Cooley” and “Episode 393 – 5 Money Mistakes Spa Owners Make On Their Journey to a Million”
• Tune into Episode #225: Becoming a Profitable Shareholder of Your Business with Mike Michalowicz and check out his book, Profit First 

To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers, click here to join the free Spa Marketing Made Easy Podcast community. 

EPISODE TRANSCRIPT