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EP 210: #Spasocialbeat – How to Best Showcase Social Proof

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s #Spasocialbeat, we’re discussing:

  • What social proof is and why it’s so powerful for your business in generating new leads
  •  How to best leverage social proof that your clients and customers share on your own social media channels (i.e. – where to feature social proof and make it work for you long-term!)
  • Tips for making your social proof fit your brand aesthetic and when it’s good to use as is or make it look more on-brand 

Tune in every Friday for a new #Spasocialbeat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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EP 207: #Spasocialbeat – The Differences Between a Social Media Manager and a VA

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s #Spasocialbeat, we’re discussing:

  • The primary differences between a social media manager and a virtual assistant
  • Considerations for deciding which hire to move forward with 
  • Our top tips for working with both a social media manager and/or a VA and how to get them seamlessly onboarded into your workflow

Tune in every Friday for a new #Spasocialbeat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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EP 204: #Spasocialbeat – Leveraging Your Instagram Highlights

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s #Spasocialbeat, we’re discussing:

  • Why putting thought behind your Instagram profile Highlights is worth the time and energy pay-off
  • How Highlights can help you leverage your best content and keep your profile visitor spending more time on your profile 
  • Our top tips for selecting Highlight categories to curate and how those topics support your ideal client’s journey 

Tune in every Friday for a new #Spasocialbeat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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EP 201: #Spasocialbeat – Should You Create Separate Accounts for Your Ecomm Store?

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s #Spasocialbeat, we’re discussing:

  • Which factors to take into account when deciding between keeping your spa and ecommerce social profiles separate or together 
  • The pros and cons of each direction and our top tips for leveraging your time and resources if you do decide to run two separate accounts  
  • Why ecommerce is a critical revenue stream and how to fit it into your social media plan whether you’re weaving it into the same account as your spa or not

Resources Mentioned in This Episode:

  • Get access to our free resources portal with trainings on how to set up your ecommerce shop 

Tune in every Friday for a new #Spasocialbeat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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EP 198: #Spasocialbeat – IGTV

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, these are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s #Spasocialbeat, we’re discussing using IGTV as a subchannel within your Instagram marketing strategy and your spa’s overall video marketing approach.

  • Why IGTV plays a powerful role within the Instagram ecosystem and how you can use it to expand your reach and cement your aesthetic expertise 
  • Ideas for what content to share on IGTV 
  • Our top tips and tricks for creating IGTV videos with ease and getting the most leverage out of your livestreams and transforming them to IGTV episodes 

Tune in every Friday for a new #Spasocialbeat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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EP 195: #SpaSocialBeat – Pick One Platform to Master First

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s Spa Social Beat, we’re discussing:

  • How mastering one social media platform for your social media marketing helps you to build an audience and refine your system
  • Which platform we suggest mastering first and why
  • Our top tips for expanding beyond the initial platform you master to encompass a multi-channel marketing approach to your content distribution 

Tune in every Friday for a new Spa Social Beat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here.

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EP 192: #Spasocialbeat – Leveraging a Link Tool On Instagram

Welcome to our weekly #Spasocialbeat. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s #Spasocialbeat, we’re discussing:

  • How using a link tool on Instagram can help you convert more scrollers into clients and customers 
  • Our top tips for strategically using a link tool to drive traffic while also not overwhelming those who click on your link in bio 
  • Recommendations of our top link housing tools and steps to get started using one

Tune in every Friday for a new #SpaSocialBeats episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here.

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EP 189: #Spasocialbeat – Facebook Groups: Hosting Your Own vs. Engaging With Others

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s Spa Social Beat, we’re discussing:

  • How Facebook groups can be a powerful place to build relationships and connections with potentials clients in addition to other local business owners 
  • The benefits of having your own group vs. the benefits of leveraging other groups and communities plus our top tips for seeking out groups that will help you achieve your marketing goals 
  • What administrative tasks go into managing your own Facebook group and the pros and cons of growing your own group 

Tune in every Friday for a new Spa Social Beat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here.

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EP 186: #Spasocialbeat – 3 Types of Visual Content to Be Sharing on Social Media

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s Spa Social Beat, we’re discussing:

  • Our three key types and styles of visuals you need to be sharing on social media
  • Why you want to mix it up and bring variety into your visuals to keep your audience engaged 
  • How to rotate between these types of visuals to keep your content fresh while keeping your social media marketing efficient and systematized

Tune in every Friday for a new Spa Social Beat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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EP 183: #Spasocialbeat – Instagram Reels

Welcome to our weekly Spa Social Beats. From our best tips and tricks to simplify your social media strategy to our top recommended tools, our Spa Social Beats are bite-sized episodes that pack a punch of practical advice so you can stop stressing over social media for your spa. 

In this week’s Spa Social Beat, we’re discussing:

  • The nature of Instagram Reels and how they differ from other sub-channels within the Instagram platform 
  • Why Reels are worth spending time to learn and look into plus key considerations to keep in mind when creating Reels for your profile 
  • Insights on when might be the right time for you to jump on the Reels bandwagon or if you should at all plus our top tips for creating Reels content efficiently 

Tune in every Friday for a new Spa Social Beat episode with Daniela and Danielle, and be sure to connect with us inside the Spa Marketing Made Easy community to share your biggest takeaways and how you’re putting these tips into play! 

To learn more about Post With Purpose, click here

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