Putting together a profitable promotion is always one of the hottest topics of conversation within the Spa Marketing Made Easy community as well as within the student groups for my programs.
But I’ll let you in on a little secret…
One of the most profitable moves you can make doesn’t happen in the planning or even while the promotion is live, it’s after it’s ended!
In this episode of Spa Marketing Made Easy, I’ll walk you through the process of conducting a promotional debrief and why this post-promo task is so important for setting you up for future success.
In this episode, you’ll learn:
- What a promotional debrief is and why they’re a critical part of your promotion process
- The key questions to ask yourself when conducting a promotional debrief
- Some of my tips for utilizing your promotional debrief throughout your promotion so you can stay present and focused during your active promotional period
- How to use your promotional debrief to ensure you have powerful future planned promotions
References Mentioned in Episode #261: How to Do a Promotional Debrief
- To get a copy of our free Promotional Debrief outline, head to the Spa Marketing Made Easy group and click on the “Files” tab.
- To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers, click here to join the free Spa Marketing Made Easy Podcast community.
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Episode Transcript