Trust and authenticity are two attributes required for a successful partnership.
In business, today’s guest, Selena Soo, likes to refer to these as rich relationships.
A rich relationship leaves a lasting impact on your life. It’s something that brings abundance to you.
These types of relationships are essential in business to connect and build deep, authentic partnerships with your community to help propel your business forward.
Selena is no stranger to the Spa Marketing Made Easy podcast family. Returning for a second time, she is a master connector and relationship builder.
She is a publicity and marketing expert for visionary entrepreneurs and thought leaders who want to impact millions with their message.
Tune in to hear her expertise on attracting rich relationships, the importance of building your personal brand, and how to gain exposure and publicity for your business.
In this episode, we discuss:
- How Selena got started in her line of work
- What is a rich relationship and how can we attract them?
- How can we add value to the people we care about?
- The strategy behind building successful partnerships
- Story ideas to publicize your spa in the media
References Mentioned in Episode #328: How to Build Rich Relationships with Selena Soo
- Download the Impacting Million’s free calendar of 12 Months of Story Ideas to Win Over the Media
- Connect with Selena on Instagram
- Listen to Selena’s first episode on the SMME Podcast – Episode 127: ‘Pushing Past Fear to Get Publicity and Impact Millions with Selena Soo’
To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers, click here to join the free Spa Marketing Made Easy Podcast community.
Want to learn more about how Addo Aesthetics can help you? Book a call today.
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Episode Transcript