Misty’s Story: Expanding with a Second Spa Location in Just Five Years
After just five years in business, Misty Gillette went from launching a business to a successful spa CEO with multiple locations.
Misty never dreamed she would open a second location for her spa in Crestview, Florida, but her spa, My Favorite Place, has grown exponentially, with another location soon to open its doors in May this year.
Before branching out into entrepreneurship with her own brick and mortar location, Misty built her career in the beauty industry and has collected more than 15 years of experience in spa operations in various roles.
Misty went to aesthetics school in 2006 in South Carolina and later in 2012 to get her aesthetics license.
Her pride and joy, My Favorite Place, offers everything from skin treatments, waxing, massage, lashes, and more run by a busy team, which has now grown to seven employees.
“I wanted to create a work environment for women in the beauty industry, to create a family-like work environment and take care of our people. My employees are the reason I do what I do,” she said.
Misty has been working with Addo Aesthetics for the past six years, completing all courses the company offers and has been a member of Growth Factor for several years.
“I can honestly say the success of my business can be greatly attributed to Daniela’s spa coaching, courses, resources and support. I would highly recommend if you have the opportunity or ability to go ahead with coaching with her and her team I would highly recommend it,” she said.
It was with the support of Addo Aesthetics that Misty was able to open her business doors and hire a team, bypassing the traditional aesthetician route of first becoming a solo operator.
“I’ve never had a business without Addo, and I’ve never been a solo operator. Daniela coached me in opening my business with a team from the very beginning. We have managed to add team members and add revenue over the years as a result of working together.”
As a Spa CEO that’s soon to have multiple locations, Misty is excited for what the future holds.
“We are in the process of adding a second location this week, which is very exciting and beyond what I ever thought possible,” she said.
“It’s a pretty amazing achievement, after starting one business, weathering the storms of COVID, hiring a team, and now having a second location in five years is pretty incredible.”